Red Heart Yarns values your concerns about privacy and is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Privacy Statement (this “Statement”) applies to the shopredheart.com Web site and governs data collection and usage. By using the Red Heart Yarns Web sites, you consent to the data practices described in this Statement.
Collection of your Personal Information
Red Heart Yarns collects personally identifiable information, such as your e-mail address, name, home or work address or telephone number. Red Heart Yarns also collects anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.
There is also information about your computer hardware and software that is automatically collected by Red Heart Yarns. This information can include: your IP address, browser type, domain names, access times and referring Web site addresses. This information is used by Red Heart Yarns for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Shop Red Heart Web site.
Red Heart Yarns encourages you to review the privacy statements of Web sites you choose to link to from Red Heart Yarns so that you can understand how those Web sites collect, use and share your information. Red Heart Yarns is not responsible for the privacy statements or other content on Web sites outside of Red Heart Yarns and the Red Heart Yarns family of Web sites.
Use of your Personal Information
Shop Red Heart collects and uses your personal information to operate the Shop Red Heart Web site and deliver the services you have requested. Red Heart Yarns also uses your personally identifiable information to inform you of other products or services available from Red Heart Yarns and its affiliates. Shop Red Heart may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.
Shop Red Heart does not sell, rent or lease its customer lists to third parties. Red Heart Yarns may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Red Heart Yarns may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Shop Red Heart, and they are required to maintain the confidentiality of your information.
Shop Red Heart does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.
Red Heart keeps track of the Web sites and pages our customers visit within Shop Red Heart, in order to determine what Red Heart Yarns services are the most popular. This data is used to deliver customized content and advertising within Red Heart Yarns to customers whose behavior indicates that they are interested in a particular subject area.
Red Heart Web sites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Red Heart Yarns or shopredheart.com; (b) protect and defend the rights or property of Red Heart Yarns; and, (c) act under exigent circumstances to protect the personal safety of users of Red Heart Yarns, or the public.
Shop Red Heart Web site uses "cookies" to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.
One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Red Heart Yarns pages, or register with Red Heart Yarns sites or services, a cookie helps Red Heart Yarns to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Red Heart Yarns Web site, the information you previously provided can be retrieved, so you can easily use the Red Heart Yarns features that you customized.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Red Heart Yarns services or Web sites you visit.
Security of your Personal Information
Red Heart Yarns uses commercially reasonable efforts to secure your personal information from unauthorized access, use or disclosure. Red Heart Yarns maintains safeguards to secure the personally identifiable information you provide on computer servers in a controlled environment. When personal information (such as a credit card number) is transmitted to other Web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.
Changes to this Statement
Red Heart Yarns will occasionally update this Statement to reflect company and customer feedback. Red Heart Yarns encourages you to periodically review this Statement to be informed of how Red Heart Yarns is protecting your information.
Red Heart Yarns welcomes your comments regarding this Statement. If you have any questions or comments about this Statement, please contact Red Heart Yarns at firstname.lastname@example.org.